Good Signs Abound: “Insightful” Newsletter #2, May 2021

Insightful” Newsletter #2, May 2021

For this month’s installment of Insightful, we’re taking a look at how dental production for the first four months of 2021 compares to the same period for 2019 – before we could even have imagined the pandemic.

From Sikka’s Industry Trends page, here’s production across the entire United States over the past three calendar years:

2021 is the green line, while 2019 is the yellow line. Look at just how closely they’re tracking over the past month and a half. The lines are almost on top of each other for the most recent week! (Obviously, 2020 was far different.)

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Introducing Sikka Insights’ Data Newsletter, “Insightful”

Insightful” Newsletter #1, April 2021

On the first Wednesday of each month, we’ll send you this short newsletter highlighting just a bit of what can be found on our Industry Trends platform.

COVID Trends

While the U.S. remains locked in a race between vaccinations and variants, the difference between today and one year ago today is stark. In the dental industry, there is no clearer numeric accounting of this than in the year-over-year change, just updated yesterday, in various categories of procedures performed. This is because last year’s comparison week was the start of the Covid shutdown, and practices have largely recovered, as the two charts in this email show (click them to see larger versions).

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Optimize “The Great Return” to Normalcy with Practice OptimizerTM

Goals

The past year has brought challenges that would have seemed unimaginable just 12 months ago. While we in the retail healthcare space have risen to meet these challenges, we certainly look forward to happier and healthier times ahead. As we mark a year since the start of the pandemic in the United States and quickly ramp up vaccinations on our way to what you might call “The Great Return” to normalcy, now is the ideal time to reevaluate what you need to do to ensure you maximize effectiveness during this pivotal time in history. A big piece of your planning should revolve around your practice’s financial goals.

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Using Data To Get the Most Out of Your 2021

Punxsutawney Phil saw his shadow, so supposedly we’re in for another six weeks of winter. While we at Sikka enjoy this yearly forecasting ritual as much as anyone, the best forecasting requires a lot more than a shadow. It takes hard data…and lots of it. Luckily for you, we’re specialists in data.

Watch the webinar.

Please join us for a webinar entitled “Using Data To Get the Most Out of Your 2021”. Sikka experts Rory Byrne, GM of Fintech, and Venesa Lewis, Customer Success Manager, will be deep-diving into last year’s data within the retail healthcare industry to forecast and predict trends for what looks to be a promising 2021. Learn best practices and tools that utilize data from your own practice as well as nearby competitors and industry benchmarks.

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Giving Patients What They Want in 2021

Before COVID-19, a gradual shift in patient behavior toward an easier, digital experience was in progress. 69 percent of patients said they would switch doctors for a better, more convenient patient experience.

As the pandemic progressed, that demand has significantly accelerated. How have patient preferences changed? How will you adjust in 2021?

Watch the webinar.

Please join the webinar hosted by Jeff Pickett from Sikka, as dental industry brand experts Norm Schrager and Alyssa Graetz of PatientPop help you get ready for the new year with the latest data on patient trends so you can take the steps needed to attract and retain patients.

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Optimize the Future with Sikka’s Practice Optimizer

Having the industry-leading optimization dashboard wasn’t enough for us – we went and made it better. When our customers asked for reporting in time increments shorter than monthly, we not only added weekly reporting, we went down to daily. This kind of granularity and visibility into the details of your practice’s rhythms allows you to make changes on the fly, not weeks or months later. This, in turn, directly leads to an increase in profits, savings on unnecessary costs and the overall ability to achieve all your objectives, from financial considerations to patient satisfaction.

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Hitting The Ground Running: 5 Simple Ways to Create and Own Your Brand in 2021

It’s safe to say that 2020 was a year of learning and reactions for all of us. 2021 will no doubt be better based on what we’ve all experienced. But how can we be more intentional and take appropriate actions vs always being reactionary?

Please join us for a webinar, hosted by Jeff Pickett from Sikka, as dental industry brand experts Danny Laneri from Swell and Dr. Chad Duplantis discuss 5 simple tactics to create, and ultimately own, your Brand for 2021 and beyond.

Watch the webinar here.

Danny Laneri:

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